RCC_INSTA

rcc_roundel1
@RAPHA_RCC_PDX
Local | Comradery | Passion | Information

 

Below are a few fictional mock ups of Instagram posts that I made emphasising local, RCC member comradery, cycling passion and event information. Aimed at celebrating / informing RCC members but also enticing local cyclists to the RCC PDX.

As I am unaware of Rapha’s social strategy and brand guides these were made to illustrate my understanding of social media and the use of it and cycling imagery to communicate and grow RCC. They by no means infer a way that Rapha should be doing things, just a way to show my skills.

Most of the images are mine and copy is for rough example purposes only.

rapha_rcc_social_002

rapha_rcc_social_005

rapha_rcc_social_001

rapha_rcc_social_003

rapha_rcc_social_004

Related: Also see

1. J Buckroyd CV

2. Rapha RCC Ride RCC Ride Etape du Hood

3. Rapha RCC PDX Courses

4. Rapha RCC Instagram MockUp